Sep 29, 2022

Director of Marketing and Communications

  • The Catholic Pro-Life Community
  • 14675 Midway Road, Addison, TX, USA
Full time Communications Marketing

Job Description

This key leader is responsible for creating and evolving the brand and promotion of the lifesaving activities of the Catholic Pro-Life Community. Through creative inspiration and orchestrated, multi-channel communications, you and your team will bring our efforts to life and reinforce the mission of saving the most vulnerable. RESPONSIBILITIES INCLUDE: • Design and oversee deployment of marketing promotions, member/donor communications, and advertising placements for key events/activities including: The Bishop’s Annual Pro-Life Dinner, Fall Golf Tournament, Christ Child Market and Luncheon, , Roe Memorial March, Advocacy Day, Respect Life Mass, Good Friday Stations of the Cross, Empty Manger events and Social Media and Email Appeals. • Oversee design and development of all fundraising-related materials, including midyear and year-end appeals, monthly Life Partner relationship letters, special appeal letters and emailed appeals. (In conjunction with the Director of Development) • Oversee website and social media promotions produced by the Marketing and Communications Team including the development of monthly radio show content. • Support the development of ministry content and activity materials. • Direct staff development, training, and motivation to evolve the capabilities of the Marketing and Communications Team. • Review final communication content before materials are sent to the press or published including but not limited to press releases, marketing collateral, and all public relations communications. • Establish editorial and branding policies and standards to align with company brand and company’s strategic goals. • Develop and maintain the company's corporate image and identity, which includes the use of logos and signage. • Develop and manage communications/marketing operating budgets. • Advise Executive Director on strategic planning and budgeting, as well as preparation of Marketing and Communications activity reports and Board presentations. • Work with Director of Development and Events on annual planning and execution. • Represent CPLC to community leaders as well as to the radio, press and newspaper media.

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