Emily Franz

I worked as a freelance virtual assistant helping clients to maintain current SOP within their 
businesses as well as consulting on digital marketing and managing social media, sales funnel 
software, and email marketing platforms.

• Managed funnel software such as Clickfunnels and Kartra for clients adapting, optimizing or 
building any pages, products or marketing campaigns as requested.
• Created products (digital and physical) with fulfllment sequences inside of funnel software for 
clients as needed
• Wrote and created email marketing sequences for clients to send to their lists on a daily basis 
as well as building sequences for to build engagement around individual products or services
• Managed mailing lists for clients who send physical marketing mailers in addition to drafting 
marketing materials, printing, preparing and mailing material on schedule.

I built my own business from scratch providing sales funnel consulting. strategy and design. I 
designed high performing sales funnels and custom funnel ecosystems based on client business 
goals. I also created A/B split testing campaigns to ensure customer satisfaction and overall 
conversion optimization.

• Consulted clients on value ladders and marketing goals to create custom sales funnels using 
softwares such as: Clickfunnels, Kartra, High Level, System.io amoung others
• Integrated sales funnels to customer CRMs to execute targeted email marketing initiatives and 
grow customer lists and expand lead generation
• For some clients I created sales funnel systems inside of website softwares and integrated tools 
(ie SquareSpace and Wix)
• I redesign and upgrade existing customer sales funnels to make sure they are capturing more 
leads, generating more proft and delivering brand aesthetics more efectively.

I acted as a liaison between Account Management and Sales teams supporting business growth with data handling, database optimization, CRM management, and custom reporting.

• Streamlined communication between account managers and sales team
• Created and interpreted monthly, quarterly, and yearly sales reports
• Maintained Keais customer accounts including projects and customer relations objectives via 
ZenDesk
• Completed special projects as needed in a time sensitive manner

As the marketing assistant for the Manna Scrip Company based in Palatine, IL my main role was the assist the branch manager and head of marketing with creating marketing material to be distributed online and at in-person events for vendors and clients. I additionally supported other departments 
as needed.

• Filling physical orders of gift cards and tracking in stock inventory.
• Ordering inventory from our supplier as directed.
• Driving orders for drop of at Catholic schools all over the Chicagoland area.
• Assisting with running tables and setup/breakdown for in-person events.

As an Account Manager at Newcourse Communications, I managed 20-25 client accounts. I managed both high volume automated inserting as well as manual inserting for jobs that require fast turnaround. I also worked with our clients designing banking and mailing products with a team of programmers.

• Custom design and creative services for banking and tax statements as well as marketing 
mailing products.
• Postal management and overseeing automated and manual mailing
• Provided pricing for volume discounts for clients
• Worked with programmers to create Electronic Bill Presentment & Payment (EBPP) solutions 
per client needs
• Custom Client Reports were created and shared on a quarterly basis as well as client meetings 
conducted monthly to update clients on their accounts.